Bill Harrah 1911-1978: Legendary Collector

Ongoing Exhibit


The story of this legendary collector and gaming industry pioneer

Harrah was founder of the world-famous Harrah’s Automobile Collection, which opened to the public in 1962 and grew to the largest, most significant collection of its time. Discover his passion for automobiles, his mission, and the unfortunate turn of events that led to the disbursement of most of his collection, and the public outcry that saved some of the best and created the National Automobile Museum (The Harrah Collection).

You not only learn about the business man who built the largest gaming empire of its time from a modest Bingo parlor, but also the man behind the persona. He thrived on perfection and demanded the same of others, he was an industry visionary, lived in luxury and loved beautiful women.

Heritage Corner